Project Details

Client:

Strategic Construction

Creative Fields:

Typesetting, Artwork Set-Up, Branding, Print, Digital Design

Summary:

Strategic Construction offers a selection of renovated houses with amazing locations situated in Melbourne. There target audience is primarily couples or singles between mid-thirties and late forties. The main overall look was to convey a sense of simplicity, while at the same time being straight forward.

The task when executing the branding was to have an appropriate colour theme, a consistent visual system, and of course a great logo that is easy to understand and can be adaptable to signage and stationary.